4 PARTNER. 1 MISSION
With Healthy Seas a renowned ocean protection organization, as well as Ghost Fishing and Nofir we have a strong partner on our side. Together we want to take assertive action and publicly take a stance.
The major goal of the international team is to establish a circular economy – a journey from waste to wear. In the first Step the ghostnets are being salvaged by the experienced Ghostfishers. Then, the nets are being cleaned by Nofir and manufactured into Bracenets from our side. A huge amount of the nets gets converted to high-quality nylon yarn. This is the base for the manufacturing of new products like socks, beach fashion or even carpets.
We are a joint venture of a non-governmental organization and two businesses that share a common mission: We have joined forces to clean the oceans and seas of marine litter such as derelict fishnets responsible for the needless death of marine animals.
And there’s more to it than that! We aim for sustainability, in both an environmental and an economic sense. This is why we don’t just dump the waste nets into landfills. Instead, we recycle them into high-quality raw material for brand new products such as socks, swimwear, carpets and other textiles. So, with every new product we produce, we reduce the waste in our seas.
“We believe in collaboration, we cannot solve this problem on our own.” This non-profit driven by technical divers initiates and promotes lost fishing gear removal initiatives worldwide and shows the problem to a wide audience. We are experienced and well-trained divers, who remove marine debris and make the problem called ‘ghost fishing‘ visible to a worldwide audience. We are very interested in worldwide collaboration with other diving teams and like to start or participate in existing projects all over the world.
Nofir was founded in 2008 with the purpose of establishing a nationwide system for collecting discarded equipment in Norway. 15 000 tons of plastic equipment from the fishing and fish farming industry is discarded each year in Norway alone. In 2012 Nofir were granted support from European Union through the Eco Innovaton scheme. Since then we have collected material all over Europe.